Hotel CEOs expect labor, inflation pressures on profitability to be long term
The desires to deliver positive experiences for guests and maintain profits have never been more at odds in the hotel industry than they are now.
Only 18% of hotels reported occupancy below 30% in latest weekly results
Three weeks ago, nearly a quarter of all U.S. hotels were reporting occupancy under 30%. For the week ending Jan. 22, that percentage was 18% as compared to 32% a year ago.
Creates desire for sensory experiences, even when technology itself cannot replicate them
Between the VR experiences that engender desire and the social campaigns that play on consumers’ desire to share their own experiences, technology is new deeply embedded in travel marketing.
IATA: International travel recovering in late 2021. The airline organization expects international travel to recover towards the end of 2021 with the exception of Asia Pacific.
Europe’s air traffic on track to recover to 70%-90% of 2019 levels. Eurocontrol’s most-recent forecast sees a recovery to 2019 levels of traffic by 2023.
Meetings will define future of business travel. When you really examine “why” people are traveling, the lion’s share of business travel has to do with meetings.
What does responsible tourism mean in 2022? How Abu Dhabi is making important, material strides towards becoming a global hub for responsible tourism.
Is travel becoming more expensive? The general consensus among travel advisors is that much like everything else during the pandemic, the verdict is still out.
Influencer marketing trends to watch in 2022. As more influencers spend time on TikTok, so will marketers looking to reach new audiences.
The Hotels Network: The top 9 digital marketing trends for hotels in 2022. Technological evolving marketing developments to improve the guest experience and drive more business.
OTA Insight: How to break the 'Silo Mentality' at your hotel. Most hotels cannot operate in business as usual fashion pre-COVID world.