With so many brands launched every day, are they diluting the benefit
At a period when many hoteliers are hyper-focused on preserving profits, many may be wondering whether the fees paid to brands are still ultimately worth it.
Managing the right channel mix more difficult than ever
While hotel demand came back in a big way, that doesn't mean the job of finding the right demand for the right hotel has gotten any easier.
The ability to work from home is profoundly, and permanently, changing the way we travel
Because remote workers represent a whole new market for the travel industry to capture, accommodations providers will be racing to meet their needs - if they haven’t done so already.
The ‘status sweet spot’ in hotel loyalty programs. While elite hotel memberships like Diamond and Titanium are highly sought after, sometimes Gold or even Silver is all you need.
Potential drawbacks of booking with OTAs. Travel experts share the common mistakes people make when booking trips through a third-party service like Expedia and Booking.com.
Boutique hotel tech platform NUMA raises $45M. The company partners with investors, property owners, developers and hotel operators to create technology-based units.
Predict and prescribe. Future trending data has the power to end the speculative forecasts that many hotels have ascribed to during recent months.
How businesses build and maintain trust. Advocating for social justice, protecting communities and the economy by keeping people safely at work has an impact on trust and reputation.
Travelboom: How Google’s Topics could affect your hotel’s paid search campaigns. While a victory for privacy and transparency on the web, Topics will likely introduce challenges for hotel marketers.
SiteMinder partners with Hopper. SiteMinder customers can now directly accessing Hopper’s 70 million users, 70 percent of whom classify as Generation Z and millennials.