Marketers integrate social media into overall strategy
Hotel sales and marketing departments have revised their strategies to win back guests, particularly business travelers and groups, which have lagged in the recovery of hotel demand from the pandemic.
With Cendyn, hotels can activate their unified data across revenue, eCommerce, distribution, marketing, and sales - at scale, in real-time, and across every channel.
The three biggest U.S. carriers are dialing back their flight growth ambitions
The cuts come as airlines face elevated costs, along with the possibility of an economic slowdown and questions over spending by some of the country’s biggest corporate travelers.
Company puts marketing focus back on hotels with new brand platform
Hilton is looking to break away from the sea of sameness in hospitality marketing by unveiling its first global platform, a call to action that the chain expects to underpin all upcoming marketing.
Booking.com taps Onyx CenterSource for agent commission payments. The integration is customized for Sabre-connected travel agencies, enabling them to directly connect into Booking.com for revenue share payments.
CWT launches NDC initiative. In August, travel advisors will be able to book and service NDC content from Singapore Airlines and Air France-KLM via Amadeus.
Marriott Design Lab teams up with LG. The collaboration exemplifies how Marriott is teaming up with industry leaders to explore new products, technologies and solutions for the hospitality industry.
Analyzing Airbnb’s marketing. Don’t stop until you’ve obliterated every last customer objection your clients know or don’t know they have.
Booking.com launches TikTok account with sweepstakes. Seven TikTok travelers will be selected to receive a free trip valued at up to $10,000 with a guest of their choice.
TikTok is where the audience is these days. Enhanced by the pandemic and its impact on remote work, TikTok has become the digital equivalent of the watercooler.
Oaky: Upsells to generate profit all year round. The ancillary services and add-ons that generate 80% of revenue for our customers and are easy to set up.
The Hotels Network: How to convert meeting planners on your hotel website. Four powerful strategies to engage with meeting planners on your hotel website.