October 21, 2016

Booking.com eyes Asia-Pacific for next move in global domination

The strategy is to “achieve the same as we have elsewhere”, says managing director for Asia-Pacific, Oliver Hua, despite being a relative late-comer to the market and having some other sizeable home-grown rivals with which to contend.

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InterContinental launches its own podcast series

“Stories of the InterContinental Life” aims to pique the curiosity of travel-minded listeners. The brand hopes that the podcast will eventually inspire travel - and drive bookings - but is also tracking metrics like awareness, consideration and engagement.

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