January 19, 2017

Booking.com’s 2016 Guest Review Awards


Apartments and other vacation rental properties lead the perfect-10 pack as 70% of travelers say they have the best time when they can make themselves at home.

Today Booking.com, the global leader in connecting travellers with the widest choice of incredible places to stay, is honouring its accommodation partners that consistently deliver great guest experiences with a 2016 Guest Review Award. Based on over 110 million reviews, this year 355,535 properties in 205 countries and territories are being recognised with Italy (53,005), the United States (24,761), France (23,003), Germany (18,221), Spain (18,037), the UK (16,514), Austria (12,659), Greece (12,439), Croatia (12,219), and Poland (10,399) taking home the most awards.

Vacation rental options such as apartments, holiday homes and villas top the list of properties earning a highly-coveted perfect 10 review score this year, making up more than 70% of the 486 accommodations to receive the distinction. This is not surprising as according to recent research from Booking.com, 70% of people say they have the best time while travelling when they can make themselves at home, with 59% sharing that they like to feel a personal connection with their host or the staff at the accommodation*.

In the UK, 16,514 properties, from all types, received the award, with an overall average score of 8.8 in guest reviews. 56 properties achieved a perfect 10 score, demonstrating their dedication to offering an unforgettable stay. Among these, 20 are holiday homes and apartments, reflecting continued global increase in the demand for holiday rentals.

Get the full story at Booking.com