July 19, 2018
Expedia says packages are better for hotels than room-only
Hotels are achieving higher average daily rates (ADR) from consumers who book packages rather than just rooms, according to data from Expedia Group.Read more
When you understand your guests’ online behavior, you’re able to create a book direct strategy with a high conversion rate.
Booking engine data should be a central part of your conversion strategy. This data highlights patterns in user behavior, mBusiness Intelligence Console 4aking the hotelier more aware of how best to meet their guest’s expectations, and even delight them with their experience online and in the hotel.
To identify the subtle fluctuations and patterns that form, you’ll need to be able to compare figures from this year, and from previous years too – The Business Intelligence Console continually gathers data to display more profound insights with each transaction.
Get the full story at Net Affinity
Visit our sponsors: