July 19, 2018
Expedia says packages are better for hotels than room-only
Hotels are achieving higher average daily rates (ADR) from consumers who book packages rather than just rooms, according to data from Expedia Group.Read more
Wherever your hotel is based, local events are taking place all the time and could be a vehicle for potential revenue if used in the right way.
Shoppers nowadays, those browsing online, in particular, demand deals. Studies show there is a rise in oxytocin levels in the brain when receiving a special offer or discount, happiness levels increase and stress levels drop.
This discourages shopping cart abandonment and also creates a positive booking experience, one the customer won’t be put off from repeating in the future.
Check out this infographic for 6 tips for using events to increase your bottom line.
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