Seven creative ways your brand can use Pinterest
January 20, 2012 | Online Marketing
Pinterest, a new image sharing social site, has built quite an online buzz and some brands are using the platform to engage with customers. One of the biggest advantages to Pinterest is the demographic that has made the site popular.
The site caters to a female audience (reportedly nearing 70 percent), most of whom are under the age of 45. This much sought after demographic can play a key part in the purchasing decisions of the average American household and your bottom line.
Now you might ask yourself, how on earth can my brand use an image sharing website? When you sell a seemingly uninteresting product or offer a unique service it might be hard to see how you can use a site like this to your advantage. But - with a bit of creativity and research you’re bound to find a way to use the new platform.
Here are seven creative ways some brands can use Pinterest.
Get the full story at Search Engine Watch
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