July 19, 2018
Expedia says packages are better for hotels than room-only
Hotels are achieving higher average daily rates (ADR) from consumers who book packages rather than just rooms, according to data from Expedia Group.Read more
What tips does a senior revenue manager of a fast moving and forward thinking chain have for others? EyeForTravel talked to Adam Hayashi, VP of Revenue Management & Analytics at AccorHotels.
With responsibility for the North and Central American markets, Hayashi has a very clear objective – to use the FHRI deal to lead AccorHotels’ charge into the luxury segment in North and Central America.
The stated aim of AccorHotels’ CEO Sébastien Bazin is to become the number one player in luxury globally, and it is not difficult see why. According to a global luxury hotel report from Dublin-based Research and Markets, the luxury market was valued at $15.5 billion in 2015 and is projected to reach $20.4 billion by 2022.
North Americans today have greater spending power, airfares are cheaper than ever before and there are numerous distribution channels offering a wide range of luxury products – all helping to make this segment more affordable to a wider audience. The result is that AccorHotels has witnessed record growth for the past seven years, occupancy levels are rising, and so is its market share.
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