December 18, 2017

Airbnb has a new target - actual bed and breakfasts

The sharing economy giant’s relationship to “traditional hospitality” has been morphing of late - incorporating even more sectors of the traditional travel industry onto its platform.

In a move you could file under “startups realizing the concept they disrupted is still a good idea after all,” yesterday Airbnb announced a new partnership with The Association of Independent Hospitality Professionals and ThinkReservations, a leading reservation management system for bed and breakfasts. The partnership is designed to make it easier for actual bed and breakfasts to include their rooms on Airbnb’s platform.

This is good news for travelers who enjoy the quaint and rural charms of locally-run and off-the-beaten-track B&Bs, but struggle to find them outside populated or tourist-heavy areas. Thanks to this partnership, we’re likely to see more and more of them among Airbnb’s regular listings. In a statement on its website, Airbnb’s so-called “Program Manager for Traditional Hospitality” said: “We’ve seen how these small, independent businesses can deliver the kind of experiences Airbnb guests expect and deserve. We’re dedicated to giving guests unique, local experiences and excited to continue our work with small business owners who share our commitment to creating a world where anyone can belong anywhere.”

Get the full story at Quartz and Skift

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