The latest update to the Google hotel search results in a new visual hotel layout.
Now live, a significant change to the display of a Google hotel search. The update impacts both travelers and hotels while aiming to make a Google hotel search even easier. For future guests, the updated card view has the potential to show more options at once in an optimized visual way. The biggest change is that clicking on a hotel option now takes you to a Google-generated summarized page in a new tab.
Previously, hotel details were shown through an interactive, slide-out card embedded in the search page. TrustYou research revealed that 81% of travelers turning to search engines prefer to search on Google. In its previous visualization, price and review score were the top two decision variables affecting the booking decision.
Get the full story at TrustYou