October 10, 2018

Expedia virtual reality project offers ‘try before you buy’ tour

Expedia unveiled a new virtual reality experience today that takes viewers to Mexico’s Yucatan Peninsula to see and swim in the cenote pools that were important pieces of Mayan culture.

The virtual reality experience comes from ExpediaLabs, the company’s testing ground for new travel tech, and is the second one the organization has produced. Last year, ExpediaLabs worked with the Space Needle on a VR experience that included the ability to bungee off the iconic Seattle structure.

“We’re continuing to experiment in the virtual reality space to make travel more personalized and inspire customers to book their next trip,” Brent Harrison, vice president of product and technology for Expedia, said in a statement. “ExpediaLabs has created unique VR experiences, and we’re stoked to let travelers explore the world through these immersive experiences.”

Get the full story at GeekWire