Free Wi-Fi most valued amenity for business travelers

December 16, 2011 | Hotel Marketing

Choice Hotel perators and general managers from the UK, France, Germany, Italy, Switzerland and the Czech Republic who were asked to rank what hotel amenities business travelers valued the most, 90% highlighted free Wi-Fi.

The vast majority of business travellers want to see free wireless internet in hotels, according to a pan-European survey conducted by from Choice Hotels Europe.

Of the nearly 100 hotel owners, operators and general managers from the UK, France, Germany, Italy, Switzerland and the Czech Republic who were asked to rank what hotel amenities business travellers valued the most, 90% highlighted free Wi-Fi.

Other facilities they value are 24-hour security and reception desk support , a late check-in or early check-out facility and an on-site hotel restaurant .

At the other end of the scale, the amenities the hoteliers felt were less valued included a business centre and Airport transfer service , with a fitness centre mentioned by only 12% of respondents.The Choice Hotels Europe portfolio of franchised hotels has nearly 500 franchised hotels across the Clarion, Quality and Comfort brands.

Source: The Financial

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