Cyber Weekend is a big date in the calendar of every industry. For hotels, it provides the perfect opportunity to increase occupancy during low periods and shoulder dates.
Furthermore, in today’s technology-driven world, it’s only increasing in importance. Our data taken from last year’s weekend shows us that revenue increased by 15% compared to the year before.
Here’s a look at some more insights from last year so you can ensure you are ready and waiting for the weekend of the 23rd of November, the biggest online spending weekend of the year.
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