June 21, 2018
Travelers losing interest in home-sharing
According to MMGY Global’s Portrait of American Travelers study, just 33% of respondents are interested in sharing economy accommodations, down from 41% in 2017 and 37% in 2016.Read more
Google, a company which sells digital ads, is reportedly working on a feature for Chrome which would block ads by default. However, it sounds as though not all ads will be filtered out.
According to the report in the Wall Street Journal. WSJ reports Chrome’s ad blocker will only filter out ads which are considered to provide a poor experience.
What’s considered a bad ad type?
”Unacceptable ad types would be those recently defined by the Coalition for Better Ads, an industry group that released a list of ad standards in March. According to those standards, ad formats such as pop-ups, auto-playing video ads with sound and “prestitial” ads with countdown timers are deemed to be “beneath a threshold of consumer acceptability.”
Get the full story at Search Engine Journal and The Wall Street Journal
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