July 19, 2018
Expedia says packages are better for hotels than room-only
Hotels are achieving higher average daily rates (ADR) from consumers who book packages rather than just rooms, according to data from Expedia Group.Read more
When travelers find your hotel website during research, you don’t want them to leave. You want that direct booking – and you want it quickly.
To stop them going elsewhere – or at least returning once they’ve made a final decision – you need to make sure your website is offering a seamless, frictionless experience.
Users want to be able to browse on any device, performing every action as normal. If certain options aren’t available, links don’t work, or pages load slowly, this means your website is not fully functional and is providing a sub-par experience.
Here are some features you can implement and how to make sure travellers don’t get frustrated with your website.
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