How Sol Melia manages social media
May 20, 2010 |
According to Antonio Batanero, senior director distribution and digital marketing, Sol Meli
Should social media be entirely classified as word of mouth strategy?
Word of mouth advertising can be a huge benefit or detriment to a brand, and it is said that social media is literally word of mouth on steroids.
According to Antonio Batanero, senior director distribution and digital marketing, Sol Meli
Latest Industry News
China to surpass US as largest business travel market by 2015
22 May, 2012 | Hotel Marketing
According to Orbitz, 77 percent of Americans have summer travel plans
22 May, 2012 | Hotel Marketing
More on TripAdvisor’s challenge with genuine reviews
22 May, 2012 | Hotel Marketing
New HTNG standards minimize burden of PCI compliance
22 May, 2012 | Hotel Marketing
Email marketing is on the move
22 May, 2012 | Online Marketing
Email marketing: 7 mistakes not to make
22 May, 2012 | Online Marketing
TripAdvisor grows while countering problems
21 May, 2012 | Hotel Marketing
ChoiceHotels.com leveraging upswing, reporting daily sales of up to $10 million
21 May, 2012 | Hotel Marketing
Simplehoney, Pandora for hotel booking
21 May, 2012 | Online Travel
Beyond listening: 3 ways to be more responsive to social media feedback
21 May, 2012 | Hotel Marketing
Brands under pressure: The brand lives in the employees voice
21 May, 2012 | Online Marketing
The importance of the ‘visual web’
21 May, 2012 | Online Marketing
Kayak to ride Facebook wave
18 May, 2012 | Online Travel
Facebook travel app Gogobot hits 1 million users, 30 times more traffic than all its competitors
18 May, 2012 | Online Travel
No Facebook. Understanding social media in China
18 May, 2012 | Online Marketing
Most Popular Articles
Mobile and its impact on hotel revenue management
16 May, 2012 | Hotel Marketing
Facebook users can now book hotel rooms, and earn commissions
18 May, 2012 | Hotel Marketing
Facebook travel app Gogobot hits 1 million users, 30 times more traffic than all its competitors
18 May, 2012 | Online Travel
No Facebook. Understanding social media in China
18 May, 2012 | Online Marketing
How hotels can benefit from social media events
17 May, 2012 | Hotel Marketing
Top luxury travel trends in China
16 May, 2012 | Online Travel
Kayak to ride Facebook wave
18 May, 2012 | Online Travel
As Facebook grows, millions say, ‘no, thanks’
18 May, 2012 | Online Marketing
Beyond listening: 3 ways to be more responsive to social media feedback
21 May, 2012 | Hotel Marketing
Westin introduces a space for the way people work today
17 May, 2012 | Hotel Marketing
Latest Company News
Availpro launches its new Direct Click Manager service
11 May, 2012 | Hotel Marketing
SiteMinder receives $5 Million investment to fund global expansion
10 May, 2012 | Hotel Marketing
RateGain awarded qualified vendor status with Choice Hotels International
10 May, 2012 | Hotel Marketing
eRevMax expands its India presence with new office in Bengaluru
10 May, 2012 | Hotel Marketing
Lodging Interactive launches website analytics & social tool
10 May, 2012 | Hotel Marketing
Pegasus launches RezView Intelligence
26 Apr, 2012 | Hotel Marketing
HSMAI Revenue optimization conference to focus on RM evolution
27 Mar, 2012 | Hotel Marketing
De Vere partners with SiteMinder
27 Mar, 2012 | Hotel Marketing
Lodging Interactive launches website analytics & social tool
27 Mar, 2012 | Hotel Marketing
How good is your hotel’s social media?
21 Mar, 2012 | Hotel Marketing
TravelClick launches Rate360
29 Feb, 2012 | Hotel Marketing
Appnostic partners with GoMio
29 Feb, 2012 | Hotel Marketing
SiteMinder predicts trends for online hotel distribution for 2012
29 Feb, 2012 | Hotel Marketing
Hotels4u.com added to RateGain’s channel management solution
29 Feb, 2012 | Hotel Marketing
Availpro and EasyRMS come together to boost hotel revenue
08 Feb, 2012 | Hotel Marketing























