How to create talkable social media touchpoints for your hotel
July 30, 2012 | Hotel Marketing
While customer service has always been a prerequisite to success in the hotel industry, there is additional marketing value to being remarkable. Getting the basics right, but also looking to create so-called talkable touchpoints. Here’s a collection of interesting examples.
A number of hotels offer pillow menus, but the Conrad Chicago takes this to another level, offering a full pillow menu, herbal sleep elixirs and night caps, “sleep chocolate”, h20 hydrating treatments, thermal acqua masks, sleep sound machines – among other amenities.
Mandarin Oriental Hotel Group takes content marketing to a new level with Destination MO – its online magazine. Readers find everything from celebrity recommendations to how to find the perfect “moment” in a city.
Helping their guests explore the city of San Diego, the Palomar, a Kimpton Hotel, created a scavenger hunt that doubled as a social media contest.
Get the full story at Tnooz
Latest Industry News
Now arriving: Big data in the hospitality, travel, and tourism sector
21 May, 2013 | Hotel Marketing
When big data meets flight meta-search it’s happy routing for passengers
21 May, 2013 | Online Travel
Google refines top city attractions search results, designed to kill competition?
21 May, 2013 | Online Travel
Hotel deals are hot in Europe, but flying there is pricey
21 May, 2013 | Hotel Marketing
Can Tumblr make Yahoo again cool?
21 May, 2013 | Online Marketing
Pinterest introduces “Rich Pins” with more content to drive more actions
21 May, 2013 | Online Marketing
It’s not all about the commission, travel agents’ hotel needs have evolved
20 May, 2013 | Hotel Marketing
Starwood caters to ‘Generation LuXurY’
20 May, 2013 | Hotel Marketing
The five components of an effective hotel revenue meeeting
20 May, 2013 | Hotel Marketing
Start online to improve your hotel’s customer satisfaction levels
20 May, 2013 | Hotel Marketing
Google kills Zagat scores, introduces new local business rating system
20 May, 2013 | Online Marketing
The new digital customer journey: Cross-channel, mobile, social, self-service, and engaged
20 May, 2013 | Online Marketing
Hotel websites shifting to a visual-first experience
17 May, 2013 | Hotel Marketing
Sabre travel agents get access to hotel reviews
17 May, 2013 | Hotel Marketing
Choice Hotels looks to technology as differentiator
17 May, 2013 | Hotel Marketing
Most Popular Articles
Preparing for Google Penguin 2.0: How to protect your hotel website
16 May, 2013 | Hotel Marketing
Hotel websites shifting to a visual-first experience
17 May, 2013 | Hotel Marketing
It’s not all about the commission, travel agents’ hotel needs have evolved
20 May, 2013 | Hotel Marketing
Now arriving: Big data in the hospitality, travel, and tourism sector
21 May, 2013 | Hotel Marketing
10 hotel secrets from behind the front desk
17 May, 2013 | Hotel Marketing
Social media strategies in travel: Show, don’t tell
16 May, 2013 | Hotel Marketing
Google kills Zagat scores, introduces new local business rating system
20 May, 2013 | Online Marketing
The five components of an effective hotel revenue meeeting
20 May, 2013 | Hotel Marketing
The press release, the launching pad for your hotel’s new media efforts
17 May, 2013 |
The state of travel blogging 2013
16 May, 2013 | Hotel Marketing
Latest Company News
Six major online travel sites partner with SiteMinder’s RDX
15 May, 2013 | Hotel Marketing
Pegasus Solutions names Temple Weiss Chief Financial Officer
10 May, 2013 | Hotel Marketing
LifeClass Hotels doubles direct booking with RateTiger
10 May, 2013 | Hotel Marketing
SiteMinder books in to one of world’s top tourist destinations
09 May, 2013 | Hotel Marketing
Lodging Interactive offering independent hotels fully-integrated online marketing
08 May, 2013 | Hotel Marketing
Barbara DeLollis joins ReviewPro as Director of Marketing
06 May, 2013 | Hotel Marketing
Pegasus Solutions names Mark Swetman Vice President, Global Sales, Americas
06 May, 2013 | Hotel Marketing
Best Western selects Micros as preferred hosted PMS solution provider
05 May, 2013 | Hotel Marketing
Pegasus Solutions names John Owens Senior Vice President, Distribution Sales
01 May, 2013 | Hotel Marketing
Leonardo Hotels extends contract with RateTiger
01 May, 2013 | Hotel Marketing
Marriott selects cloud-based Micros Opera for all North America properties
01 May, 2013 | Hotel Marketing
LeisureLink and ReviewPro team up to integrate online reputation management with hotel distribution
26 Apr, 2013 | Hotel Marketing
eRevMax focuses on APAC growth to meet demand acceleration
25 Apr, 2013 | Hotel Marketing
What the STR report is to revenue, TrustYou comp index is to reputation
24 Apr, 2013 | Hotel Marketing
Santika Hotels & Resorts augments their pricing decision support process by selecting RateGain
18 Apr, 2013 | Hotel Marketing
E-Mail Newsletter
Visit our sponsors:
