November 06, 2018

Is automation the wave of the future for hotels?


While automation may be the wave of the future, true hospitality depends on human interaction, and no machine can replicate that.

It wasn’t so long ago that people would call a restaurant for a reservation, or go to the video store to see what tapes were available, or waited on the sidewalk for an empty taxi to drive by. Just as technology has made all of these practices obsolete, new technology is automating many of the processes that used to take up the valuable time of both hotel guests and team members.

But while these new devices may be the wave of the future, hoteliers should think carefully before trying to cut down on costs by opting for automation. After all, technology is not only as good as the engineer who designs it, it’s also only as useful as the person who uses it.

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