October 19, 2018
Experience is key for the hotels of the future
There has been much talk in the hotel industry about creating a “narrative” experience in hotels.Read more
Marriott International has reported its most successful year for signing development contracts in Europe, adding 35 hotels and signing 12,000 rooms in 2017.
The company now operates or franchises more than 547 properties and over 110,000 rooms in 40 countries and territories in Europe, representing nine per cent of Marriott’s global room distribution, across 23 of the company’s 30 brands.
Marriott is now the third largest hotel group in Europe, and with the acquisition of Starwood, doubled in size in Italy, Germany, Poland, Sweden, Portugal, Georgia, Greece, Serbia and Turkey.
The signed pipeline for Marriott Europe has more than 200 hotels and over 36,000 rooms.
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