November 15, 2012

Pinterest adds business accounts

Pinterest wants to help more businesses provide great content on Pinterest and make it easy to pin from their websites. Today, the company is taking a first step toward that goal with some free tools and resources.

Signing up on Pinterest's new business site allows you to specify your business name (instead of first name and last name) and go through an optimized new user flow to help you:

- Verify your website. The verification badge helps people identify high-quality sources of content and more easily find the business they want in search results.

- Add new buttons and widgets. Integrate the Pin It button, Follow button, Profile widget, or Board widget to get more engagement from pinners and traffic back your site.

- Access to upcoming features. Receive updates on future products and services that will provide more powerful ways of reaching and understanding your audience on Pinterest.

Get the full story at the Pinterest Blog