It can be tricky to book a hotel room if you've never seen the hotel, and online hotel reviews can be spotty and arguably reliable at best. Simplehoney is a new hotel booking service that promises to take the mystery out of finding a hotel you'll love to stay in.
To sign up, just tell Simplehoney service the types of hotels you like to stay in and the types of vacations you normally take (or would love to take). Once your account is activated, you'll see a number of destination hotels that Simplehoney thinks are great matches for your preferences.
You can fill out your account with even more information, like when you normally travel, where you go, how much planning goes into your trips, and what you like to do there. All of that information is used to refine your results, and you never give the service anything more specific than your email address.
When you see a hotel you like, Simplehoney hands you directly off to the hotel to book your room.
Get the full story at Lifehacker