More than 1,500 hotels across North America now have the opportunity to enrich their distribution and revenue management strategy, thanks to a new partnership between SiteMinder and AutoClerk.
SiteMinder and AutoClerk, one of country’s most enduring property management system (PMS) companies, have developed a sophisticated interface between their two platforms that will help mutual hotel customers enhance the online distribution of their rooms and thereby grow their revenue.
“Advanced analytics is vital today, and this is a powerful solution for any hotelier looking to better understand their guests and maximise their marketing spend,” says Mr Gibb. “The interface delivers changes to availability, room rates, and inventory as they occur via a state-of-the-art HTNG push interface model, which does not come with the minimal lag time created by the pull interface model more commonly adopted by PMS vendors. So, hoteliers can rest assured that the information displayed both on their bookings channels online and in their PMS is as up-to-date as possible.”
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