September 18, 2018
How hoteliers navigate evolving distribution channels
A panel at the Hotel Data Conference discussed the various distribution channels available to hoteliers and the benefits and challenges they offer.Read more
September 14, 2018
When it comes to the best hotel review sites in the world, the real winners aren't the usual suspects, according to a new survey.
That's the conclusion of a new survey by CivicScience. The polling company surveyed 1,789 U.S. adults about the websites they currently use to find hotel reviews. To absolutely no one's surprise, sites like TripAdvisor, Google, and Trivago, topped the list. But an even bigger revelation may be the unmentioned sites.
The most shocking aspect of the CivicScience survey of best hotel review sites is that a majority (53%) said it trusted none of the top review sites - with the most reliable source of information being word-of-mouth.
The era of anything-goes, unverified hotel reviews is quickly coming to an end. Users already know it. This list of the best hotel review sites proves it. Now it's up to someone to create a hotel review site that people can finally trust.
Get the full story at Forbes
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