March 24, 2017
Google Travel exec details changing consumer behavior
If you want to dig for new information about consumer behavior in travel and beyond it, Google’s a good place to start.Read more
Providing travel brands the perfect opportunity to connect with consumers and enhance customer service - we’ve seen a number of businesses experimenting with the technology. Here’s how, along with a few of the most interesting examples.
Customer service can make or break a hotel’s reputation. Consequently, AI’s ability to pre-empt and predict exactly what the customer needs and wants is one reason why hotels are cottoning on to the idea.
Hilton is one of the most well-known examples, last year teaming up with IBM’s Watson to create Connie – a robot that provides help and information to hotel guests during their stay.
Connie works by drawing on information from Wayblazer – a travel advice tool that also uses Watson – as well as human speech. Essentially, the more people talk to Connie, the more it will be able to interpret and analyse natural language.
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