Travel managers’ top four priorities focus on cost control

January 27, 2012 | Hotel Marketing

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Carlson Wagonlit Travel published its Travel Management Priorities for 2012 report, based on an international survey of 290 travel managers. The report highlights the main changes likely to affect travel programs and looks at global trends and differences between regions.

Travel managers' top four priorities focus on cost control The top four priorities for travel managers in 2012 concentrate on driving air and ground transport savings, improving travel compliance, optimizing hotel spend and online adoption. In an evolving market, these areas represent opportunities even for the most mature travel programs. To achieve these objectives, travel managers use a wide range of measures, including improving communications on travel policy and compliance (previous CWT research shows that only 50% of travelers are familiar with their company's travel policy), helping employees to better understand online booking processes, and mandating the use of preferred suppliers. Communication on preferred suppliers and booking channels will be particularly important as travelers use mobile applications more and more.

Carlson Wagonlit Travel (CWT), a global leader specialized in managing business travel and meetings and events, today published its Travel Management Priorities for 2012 report, based on an international survey of 290 travel managers. The report highlights the main changes likely to affect travel programs and looks at global trends and differences between regions.

Travel managers' top four priorities focus on cost control
The top four priorities for travel managers in 2012 concentrate on driving air and ground transport savings, improving travel compliance, optimizing hotel spend and online adoption. In an evolving market, these areas represent opportunities even for the most mature travel programs. To achieve these objectives, travel managers use a wide range of measures, including improving communications on travel policy and compliance (previous CWT research shows that only 50% of travelers are familiar with their company's travel policy), helping employees to better understand online booking processes, and mandating the use of preferred suppliers. Communication on preferred suppliers and booking channels will be particularly important as travelers use mobile applications more and more.

Travel managers' priorities and planned measures vary according to region
CWT research pinpointed some variations in results, depending on the region in which travel managers are based. For example, travel managers in Asia Pacific place a greater focus on optimizing hotel spend compared to other regions, reflecting the challenges they face with particularly high occupancy rates in this market. With the number one priority for Europe, Middle East and Africa being air and ground transport savings, one of the measures travel managers are planning is managing the trade-offs between air and rail as high-speed rail networks expand. Travel managers in Latin America also accord the highest importance to driving air and ground savings. Meanwhile, North American travel managers cite traveler compliance -an ongoing challenge- as the number one priority.

In an uncertain economic environment, travel managers need to monitor changes closely to ensure they are getting the best deals from suppliers and the right performance from their travel program. The CWT report also highlights key market trends affecting travel programs worldwide in the coming year, such as the continued growth in travel spend for Asia Pacific, the increasing use of mobile solutions in business travel and the sharp uptake in a strategic approach to meetings management.

Download the full report at Carlson Wagonlit Travel