October 25, 2018

Trivago cuts advertising to return to profitability but revenues and referrals fall

Hotel price comparison website Trivago saw a return to profitability in its third quarter although overall revenues and leads passed on to partners were down.

In a quarterly trading update, the site said the turnaround has come as it reduced advertising to “adapt to the changing dynamics on our marketplace”.

Trivago, which is majority owned by Expedia, reported net income in the third quarter of 2018 of €10.1 million, compared to a net loss of €7.7 million in 2017.

Net loss in the nine months to the end of September was €32.5 million, compared to net loss of €3.5 million for the same period in 2017.

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