What do we do online?

July 10, 2012 | Online Marketing

Do you know the online population you’re marketing to? They email, search, read online news, shop and are increasingly doing social networking. And more will be coming — only about 1/3 of the world is online.

The web has seen a lot of changes over the past decade. The dot-com bubble burst, only to be replaced by the housing bubble. MySpace fell to Facebook, and new online giants rose, securing huge shares of the online marketplace.

Somewhere hidden in this shifting landscape is the potential to drive sales and shares exponentially. Marketing Land has compiled an interesting infographic on the numbers behind this new world of global social commerce, and how web-savvy marketers are cashing in on social platforms.

Get the full story at Marketing Land

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