Tnooz had the opportunity to sit in on a morning of pitches to experience the startups personally, see what Marriott has learned from last year’s TestBED as well as gain insight on how the company is embracing innovation.
While 2016’s programme was broader in terms of businesses transforming the guest experience inside and out of the hotels, this year Marriott decided to focus in on a number of additional areas:
- The in-room experience
- Helping guests find headspace to flourish and stay inspired
According to Guy Kedar, lead judge and head of innovation at MEC, one of the changes since last year’s TestBED is in how startups are scored.
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