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Vendor News & Views

Join HEDNA U 2.0 NYC on February 16


Have you already mastered the distribution basics covered in HEDNA U 1.0? Are you looking for an advanced course? Join us for HEDNA University 2.0: Revenue & Channel Management, Advertising, Payments, as we take a deeper look at some of the topics covered in HEDNA U 1.0 and explore more advanced subjects.

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5 mistakes by agencies in hotel digital marketing


Think your digital Agency is the expert in hotel Internet marketing? You might want to think again. Here are the five ways your digital Agency may be underperforming - and how they may be able to improve in driving more direct bookings, at the optimal rate – while delivering a better digital marketing ROI, too.

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