IN THE LOOP

Vendor News & Views

How to sell your GM on social media


With more travelers consulting social media for their trip planning decisions, hotels are embracing social platforms as a supporting role within their hotel’s marketing strategy. To help you get your hotel on board with a social media strategy, here are some common questions your GM might ask and how to answer them.

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The age of the Indian traveler


It is impossible not to be astonished by India. With over a billion prospective customers, it is essential for travel players to stay ahead of the game in providing the best experience possible for travelers.

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The untapped asset: Your guests


Customer Relationship Management (CRM) is not new in the hospitality space. But, the need for CRM in hospitality has accelerated and intensified in recent years as a result of changing technology and consumer expectations.

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