Compared to the average online consumer, the Expedia business traveler is….
- At the top of the Income Chain: 1.5X more likely to have a household income of over $100K
- Working in Finance or Advertising: 9X more likely to work in the finance industry and 5X more likely to work in advertising
- Driving a Luxury Vehicle: 38% more likely to buy an Infiniti, 27% more likely to buy an Audi or Land Rover and 23% more likely to buy a Mercedes
Compared to the average Expedia user, the business traveler is:
- Visiting Exotic Locales: Over 50% more likely to visit Dubai, Madrid, Barcelona, Bangkok
View the complete infographic at Expedia
Article location: http://hotelmarketing.com/index.php/content/article/a_snapshot_of_the_expedia_business_traveler
