Majority of experts expect a rebound during the third quarter
International tourism experienced a 4% increase in 2021 compared to 2020, with international arrivals still 72% below the pre-pandemic year of 2019.
Strong recovery with some bumps in the road
As rate and revenue growth remain promising, there is widespread concern over inflation, a persistent labor shortage and the next Covid-19 variant or development.
Increase in demand has caused travel companies to boost their marketing spend
The travel industry has experienced significant changes as well, pushing advertisers and brands to consider new messaging, channels and approaches before campaign launches.
STR: Middle East hotel RevPAR recovery highest among global regions. The Middle East has been a leader in both opening to international arrivals as well as hosting large events.
UK: January payday to spur travel sales bonanza. On the Beach expects this January payday weekend to be the travel industry’s best trading period for two years.
UK travel landscape in search. A new report looks at some of the key trends in search behaviour as well as what the SERPs can tell us about customer concerns at this time.
2022 Hotelier Technology Sentiment Report. Report details hotelier sentiments on emerging technologies and trends in both hotel operations and the guest experience.
HSMAI predictions for 2022. Consumers are willing to adapt to technology solutions and will become more loyal to brands’ apps and the personalized benefits.
TikTok launches 'TikTok Tactics.' A new training course for marketers, designed to provide tips and insights on how to make best use of the platform for brand promotion and development.
SiteMinder: United States Travel Outlook 2022. In this report you’ll find more than 100 researched stats and tips that you can use to ensure your hotel is successful moving forward.
HSMAI's Adrian Awards Celebration coming to South Florida. The live, in-person event will take place on March 30 at The Boca Raton, Boca Raton, Florida.