Concern from Omicron begins to wane and global travel restrictions loosen
The latest GBTA poll reveals growing optimism, more employee travel allowed, and restrictions lifting while travel bookings show a slow but steady return.
Focus will have to change for properties once specialized in serving international business travelers
The company set sights on domestic business travel and meetings - as well as leisure - to fill the gap expected to be left by terminally reduced international business travel.
Expected surge in travel this summer is still likely
The vast majority of European air traffic is driven by Western Europe, which should remain relatively unaffected unless Russia conducts a further offensive into NATO territory.
Europe’s travel rules dropping as fast as its Covid cases. Travel restrictions are quickly disappearing in Europe, with new announcements coming by the day.
Book on Google for Hotels to end. The company will shut down its “Book on Google” option for hotels as of May 25 due to low usage from both partners and consumers.
Tripadvisor launches live sentiment dashboard. A real-time intelligence solution for destination marketing organizations to better understand the ongoing impact of the pandemic.
IHG Hotels and Expedia enter wholesale distribution agreement. The company joins a growing list of renowned hotel chains to partner with Expedia on its Optimized Distribution program.
Rewards beyond travel. Fintech brands that provide purchasing versatility and flexible financing are seeing strong growth in the travel rewards space.
The rise of digital B2B buying. Today’s typical B2B buying journey leaves supplier sales teams very little “surface area” for actual selling.
Triptease: Hotel paid search strategy: the importance of branded keywords. If you don’t bid on your hotel name keywords, OTAs will.
Duetto: When do you sell out? By saving highly profitable bookings for that +/- 10% window, hotels can out-earn their competitors by a good margin.