Travelers more interested in self-contained forms of accommodation
STR's latest travel and accommodation research show that travelers’ perceptions of accommodation are shifting in terms of their interest in different types of accommodation product.
Messaging currently focused on bleisure
How the hospitality giant has continued to communicate effectively with customers throughout the pandemic and what's next when it comes to marketing partnerships.
Travelers still prioritizing price and connections over sustainability
Business travel is in the spotlight, and many large corporations have made public their intentions to significantly reduce their carbon footprint from travel in the next three years.
Transforming the hotel experience. With the post-pandemic environment encouraging innovation, creating inclusive experiences for travelers will become vital for hospitality leaders.
Travel tech heads to the cloud. Sabre deal with Google creates parallel data architecture to support ML-based e-commerce partnerships with airlines and hotel chains.
Cvent launches new vendor marketplace. Offers users a curated network of trusted vendors to support in-person, virtual and hybrid event requirements.
Photographers changing the way travel photos look. The All-Inclusive Photo Project features images shot by the likes of Annie Leibovitz, with an aim to address the lack of diversity in travel imagery.
How to plan a successful website redesign strategy. Eight critical website redesign tips to think about when planning and completing your redesign.
How marketers turn the page on content marketing. Reservations about a lack of actionable insights derived from current tracking methods in determining the value of content marketing.
The Hotels Network launches Hotelier Rates. Offering hotel brands a new channel to bolster their direct bookings while granting hotel employees access to exclusive industry rates.
Travelboom: Why Meta matters for direct hotel bookings. Paid search delivers phenomenal results but still lacks the ability to dynamically display an actual nightly rate.